Defender @DefenderOfBasic 2024-11-15

could you make money by cloning an app that already exists, and marketing it to people who don’t know it exists? how widespread is this? how could you find out the answer?


Jan Czechowski, another contributor @jan_czechowski 2024-11-15

A common case is taking the same dating app, slap different brandings on it, and market it to different groups of people - seeing a lot of that in germany. Usually, the owner is the same though


Defender @DefenderOfBasic 2024-11-15

it’s crazy when it’s the same owner!!

2024-11-15

I knew a guy who was copying his own app. That was the crazy part to me, literally the same exact service, just different branding. “White labelling” of software


Jan Czechowski, another contributor @jan_czechowski 2024-11-15

I mean, you already have the code and infra so firing up another instance is probably low cost, but let’s you tap into a different section of the market


Defender @DefenderOfBasic 2024-11-08

yes, AND it’s delivering real value. Someone will clone it anyway to serve that untapped market. And that market wants something of a different vibe/branding. This is why marketing water to different people has so much money in it

2024-11-08

i still think this is true, and Liquid Death being a billion-dollar canned water company is proof x.com/visakanv/statu